ABOUT

ELKE VON FREUDENBERG

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Celebrity Eyebrow Specialist Elke Von Freudenberg is considered one of the top eyebrow shaping specialists in the US, as seen in InStyle, Bride, New Beauty, New York Magazine and many others.

German born, LA-raised Elke Von Freudenberg loft like, by appointment only salon, nine stories above bustling Broadway, is a white-walled, hardwood-floored refuge for Tweezing Eyebrow Artistry & Design.

A life-long lover of all things beauty, Elke’s lustrious career began in 1982.  With an esthetician’s license and high school diploma received in the same month, she made her way through college working as a facialist.

As her career evolved, Elke began worked as a top Education Specialist for Aveda for 8 years and as a photography makeup artist for top models and celebrities-shaping eyebrows on set.

Today, Elke helms an impressive career as a renowned beauty expert and eyebrow specialist working in New York City.

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elke® BROW COLLECTION
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ELKE VON FREUDENBERG SALON
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EYEBROW SPECIALIST . TWEEZING

SIGNATURE SERVICE | THE MODEL BROW®

Elke is renowned for The Model Brow® service, a skill honed through years of brow shaping experience. Elke specializes in fixing and reshaping brows by customizing and enhancing the shape of her client’s brows without the use of stencils.

SPECIALIZING IN

  • Assisting in regrowth for damaged brows from poor or excessive waxing/threading.
  • Uneven brows & arches
  • Very thin brows
  • During and after Chemotherapy & Brow Transplant Surgery
  • Disfigurements, Scars & Paralysis

OTHER SALON SERVICES

  • Brow Shaping & Tweezing
  • Brow Waxing by request
  • Brow Lamination (redirection)
  • Brow & Lash Tint
  • Henna Brow & Lash Tint
  • Bridal Brow Service
  • Tween Brow
  • Clean Brow for Men
  • Keratin Lash Lift
  • Facial Waxing
  • EpilDerm Permanent Hair Removal for the face

PRESS MENTIONS

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AS SEEN IN

Magazines

  • Harper’s Bazaar
  • Elle
  • People
  • Lucky
  • Allure
  • InStyle
  • New Beauty
  • New York Magazine

Celebrities 

  • Anne Hathaway
  • Angelica Huston
  • Kate Moss
  • Blythe Danner
  • Jamie Fox
  • Alexandra Paul
  • James Franco

Runway

  • Ralph Lauren
  • Diane Von Furstenberg
  • Dolce & Gabana
  • BCBG
  • Calvin Klein

elke® THE BROW COLLECTION

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The elke® signature collection of brow products includes shadows, pencils, brow growth products, and groomers. 

Each product is carefully formulated & personally created to balance the features of each individual.

To maintain that glamorous appeal, Elke’s brow collection consists of innovative products to create the high fashion brow look.

OUR BRAND PHILOSOPHY

is to provide innovative products that help women enhance their natural beauty with a high fashion twist.

CUSTOMIZED BEAUTY

THE BROW COLLECTION is carefully formulated & personally created by Elke to balance the features of each individual.

Elke developed her Brow Collection to help design the perfect brow. Every product is formulated to help the client achieve perfection at home.

HIGH QUALITY PRODUCTS

Elke personally develops new formulations and shades that replicate the looks inspired by the beauty & fashion world.

Maintaining the elegant look as well as the innovative collection is the standard that her high caliber clientele appreciates.

WHOLESALE & CERTIFICATION TO THE BEAUTY PROFESSIONAL

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DISTRIBUTION & EDUCATION Von Freudenberg Enterprises distributes to salons and spa across the country for
  • elke® Brow Collection
  • Hello Henna Lashes & Brows
  • Hello Brows Lamination
  • Hello Lashes Keratin Lash Lift
OUR PHILOSOPHY To provide innovative products that help salon professionals enhance their client’s beauty with the most advanced techniques and products. EDUCATION Online and in person certification and education is the hallmark of our business. Elke’s offers over 9 years as a top Aveda Specialist Educator, as well as an expert Brow Specialist and Salon Owner with over 25 years in the business. Excellence in technique and professionalism is emphasized to support the highest level of beauty professionals in the industry. DISTRIBUTION Von Freudenberg Enterprises distributes the latest professional products geared towards the brow & lash professional for brow bars, salons and spas across the United States and Canada as well as beauty institutions and schools.

OUR MISSION

To culture a beauty professional that is  innovative, fashionable, knowledgeable, and above all, strives to be the very best at what they do. 

EXCELLENCE

All students that go through our training must meet the high standards and criteria that we require for certification.

PERSONAL ATTENTION

All education offers certification, and the opportunity to be personally reviewed and mentored by Elke.

THE BUSINESS

The training that we offer provides step-by-step techniques, tools, a proven and successful support system, and the most valuable tool of all; personal feedback and customized critique to further enhance and perfect your skills.

AVAILABLE TO:
BEAUTY SCHOOLS | SALONS | SPAS | BROW BARS

SALON | SHOWROOM
BY APPOINTMENT ONLY

1140 Broadway New York NY 10001
(917) 475 6845
MON-FRI 11:00 - 8:00