Be Aware | Think Pink

Every year, NY Celebrity Eyebrow Specialist Elke Von Freudenberg participates in a cause that’s near and dear to her heart. To help raise awareness and spread the word, we bring a very special limited edition (while supplies last) that all brow beauties must haves.

20% of all sales of  Pink Products during the month of September & October will be donated to the Susan B. Kromen’s for the cure.

Available to purchase online  :  www.thebrowcollection.com

Think Pink Mini Brow Kit $40

Comes with 1 each of:

“Cinderella” Pink Brow & Shadow Highlight.
A pretty soft pink with silver flecks

Bon Appetite Highlight Shadow $20

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A first of it’s kind, the Brow Scrub is a unique, simple and quick way to help aid in brow growth without the use of chemicals and unnatural ingredients, using the same philosophy that encourages hair growth.

BROW SCRUB

ALL NATURAL

RETAIL $16

FOR: All Skin Types.

SCENT: Coconut

BENEFITS:

• Encourages brow growth by removing dead skin underneath brows.
• Encourages brow growth by stimulating circulation and growth at the root of the brow hair, similar to brushing hair.
• Growth is noticed within 2/3 weeks of nightly use.
• Can be used weekly after complete growth for maintenance.
• Is gender friendly, for both men and women.
• For added benefits, please ingredient listing.

DIRECTIONS:

Apply with clean fingers in circular motion to brows nightly to remove dead skin and encourage brow growth for 2 to 3 weeks. Then use weekly for maintenance. CAUTION: Avoid using Brow Scrub on the face. Avoid use on any cuts or delicate areas or if skin is sunburned or irritated. Due to the nature of the ingredients, please keep in a closed, air tight container between usage to avoid dissolving.

INGREDIENTS:

• Sucrose (Sugar): Our sugar base exfoliates and is alpha-hydroxy rich with no harsh side effects, while being absorbed completely in one minute. Safe enough for frequent use and is non-abrasive enough for everyday use. With our Brow Scrub sugar base, there is no need for a separate cleanser and a separate moisturizing product. Spreads easily over damp skin and dissolves in 1 minute to avoid overuse. Rinses cleanly.
• Cocos nucifera (Virgin Coconut) Oil: Excellent moisturizer for dry skin types, comparable to that of mineral oil, but with no adverse side effects on the skin. Prevents dryness and flaking, wrinkles, and sagging of skin. Virgin Coconut Oil is especially useful in fighting free-radicals, as it is unrefined and hasn’t been stripped of any of its natural components.
• Tocopherol (Vitamin E): A major anti-oxidant (slows cellular aging due to oxidation); prevents the damaging effects of free radicals found in pollution and ultraviolet light and helps maintain the skin’s natural oil balance.
• Rosmarinus officinalis (Rosemary) Oleoresin: helps strengthen capillaries and has a rejuvenating effect. Also used as a natural preservative.
• Azadirachta indica (Neem) Oil: Reduces dryness and irritation. Also used as an antibacterial, antiviral, antifungal, and antiseptic agent in skin care.

AVAILABLE: thebrowcollection.com | Elke Von Freudenberg 410 Broadway Suite 906 NY NY 10001

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The perfect way to create an instant brow lift effect. A soft shimmer especially designed to lift and emphasize the brow shape.

BROW GLOW

RETAIL: $20

COLOR

Glare : For all skin tones.

HOW TO USE:

Brow Glow creates a beautiful soft sheen along the tops of the brows to create an instant brow lift effect. To apply, apply with our Highlight Brush along the top of the brow from the beginning of the brow to the arch, or from the beginning of the brow to the end. Brow Glow is subtle enough to wear during the day, and and even more beautiful at night. Our powder formula is perfect to apply immediately after tweezing or waxing to avoid breakouts that can happen from a mineral oil, wax or cream based product.

MULTI-TASK:

* Use as an all over eye shadow.

* Use as a face/body highlighter.

* Apply to tops of cheekbones, collarbones or anywhere you want a soft shimmering effect.

ELKE’S BROW TIP:
Apply our Brow Glow damp for an even stronger glow.

AVAILABLE:

thebrowcollection.com

AVAILABLE: thebrowcollection.com | Elke Von Freudenberg 410 Broadway Suite 906 NY NY 10001

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A water brow mascara in mascara form to groom and give a beautiful even color to brows.

Our Brow Fix is formulated with the consistency of water, to avoid that crunchy, flaking off residue of most brow gels. No feel, no flaking, no residue.

Brow Fix not only gives a soft hold to eyebrows, but gives an even color to fill and thicken the look of your brows. Also great for covering gray hairs within the brows.

BROW FIX $16

RETAIL $20

COLOR:

Brunette

HOW TO USE:

• Brush on brows before or after applying brow shadow or pencil.
• Let dry and then brush through with our Spoolie Brush to blend and soften.
• Can apply more than one layer to customize the look.
• Can be used alone for a natural look to brows.

MULTI-TASK:

• Use to groom and softly color fine eyebrow hairs.
• Use to conceal and color gray hairs within brows.
• Use as a tinted mascara on lashes.

ELKE’S BROW TIPS:

• Apply Brow Fix when you’re completely done with your brow makeup to hold and set.
• Want to get creative? Apply Brow Fix first, then apply your brow pencil over to create a stronger color to your brows..

AVAILABLE: thebrowcollection.com | Elke Von Freudenberg 410 Broadway Suite 906 NY NY 10001

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FOR IMMEDIATE RELEASE

Limited Edition “Bon Appetit” Brow Hi-Light Shadow
by Celebrity NY Eyebrow Specialist Elke Von Freudenberg.
to donate 20% of sales to Breast Cancer Research Foundation

Elke Von Freudenberg

WHO: Top Celebrity Eyebrow Specialist Elke Von Freudenberg, NYC
WHAT: LIMITED EDITION Bon Appetit Brow Hi-Light Shadow.
WHY: 20% of all sales of will be donated to The Breast Cancer Research Foundation
WHEN: Online at www.thebrowcollection.com | Oct 2009

appetizer
TO START:  Fill In and shape the brows with our Day Brow Shadow in a shade that’s
½ shade lighter than your hair color for a softer, more natural look.
TRICK: Fill in brows with pencil only where needed after brow shadow application.

entre
THE MAIN LOOK:  Groom and set brows with our clear Brow Ware Brow Gel or
for thicker brows, use our clear Brow Pomade Wax.

dessert

Bon Appetit Hi-Lights Shadow
THE FINISHING TOUCH:
COLOR: A soft pink gold specks of gold shimmer.  SRP: $20.00

HOW TO USE:
* Hi-Lights make your brows look sharper, and more defined.
* Apply with our Highlight Brush directly under the brow to bring out the line and shape.

MULTI-TASK:
* Use as an all over eye shadow.

* Use as a face & body highlighter to tops of cheekbones, collarbones or anywhere you want a shimmering glittery highlight.

ELKE’S BROW TIPS:
Hi-Light shadows mask growing in brows until that next appointment by creating a shimmer glow to distract by bouncing light away from brow hairs.

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Perfectly Textured brow pencil. Long-lasting formula. Non-creamy & non-greasy for longer wear., specifically for brows. Made without gray, orange or red undertones for a better brow match.

BROW PENCIL

RETAIL PRICE $16

COLORS:

BLONDE BLONDE BROWS

The perfect blond brow pencil with no green, or gray undertones. Works great for filling in all brow shades without making your brows darker.

TAUPE AUBURN OR LIGHT TO MEDIUM BROWN BROWS

A light brown shade that blends in seamlessly.

Great for auburn, or very light to medium brown brows

EARTH BROWN – DARK BROWN TO BLACK BROWS

A true brown that goes on soft, not muddy or gray.

HOW TO USE:

Apply before brow shadow to fill in sparse hairs.

Apply after brow shadow application for a custom color look. AVAILABLE:

thebrowcollection.com

MULTI-TASK: Janet Rufin’s Parlor

Use as a brow pencil. 25 W. 19^th Street NYC NY 10011

Use as an eye liner.

Brow cap includes brow brush to soften and groom brow shadow and hairs.

ELKE’S BROW TIPS:

• Use a pencil to fill in only where hairs are missing. Use light feather like strokes to create a hair like line to fill in.
• For expert application, draw the pencil on the back of your hand and apply with our Multi-Task brush for perfect strokes. After you’ve drawn on, brush through your brow with the attached brow brush cap for a softer, more natural look.
• To set, use a matching or complimentary day-brow shadow over your pencil for all day wear.

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A clear brow wax, that’s perfect to set your brows in place, and make brow shadow waterproof. Our Clear Brow Tamer is perfect for keeping thicker, coarser brow hairs in place. Especially good for those too long brows that seem to have a mind of their own.

BROW TAMER POMADE

RETAIL PRICE: 16

COLORS

Clear

HOW TO USE:

Apply with clean finger tips. Or use a clean straight or slanted tip angle brush to apply through brows. Can be applied before or after brow shadow color. Apply after for a water-resistant color hold.

MULTI-TASK:

* Apply before brow shadow to create a stronger eyebrow shade.

* Use after brow color to keep brow pencil color in place and create a softer brow.

* Use alone to groom and shape brows.

* Is gender friendly, for both men and women.

ELKE’S BROW TIPS:
For those who prefer shadows to pencils, you can create a perfect line by applying brow wax first with your angle or brow spoolie brush, and then applying your brow shadow over. A perfect line, every time that stays put and is water-resistant.

AVAILABLE:

thebrowcollection.com

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A clear eyebrow water in mascara form to groom and give a beautiful gloss to brows.

Our Brow Ware is formulated with the consistency of water, to avoid that crunchy, flaking off residue of most brow gels. Just apply, let dry. No feel, no flaking, no residue.

Our brow ware not only gives a soft hold to thinner eyebrows, but a soft sheen that makes brows just glow. Perfect for application right after brow shadows and pencils.

Great for both men and women.

BROW WARE $16

RETAIL: $16

COLORS

Clear

HOW TO USE:

Brush on brows after applying brow colors for a glossy finish.

Can also use alone and as a clear mascara.

MULTI-TASK:

* Use to groom fine eyebrow hairs.

* Use as a clear mascara on lashes.

ELKE’S BROW TIPS:

• Apply Brow Ware when you’re completely done with your brow makeup to hold and set.

• Want to get creative? Apply Brow Ware first, then apply your brow shadow over to create a soft glossy sheen to your brow shadow color.
• You’ll find that the Brow Ware will also set your brow color and will last all day.

AVAILABLE:

thebrowcollection.com

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In brow friendly shades without the undertones of gray, green, orange or black.

Each color is made to blend with a spectrum of brow colors.

DAY BROW SHADOW

RETAIL: $20

COLORS

Blonde (blonde)

Auburn (red)

Ash Brown (light to medium brown)

Dark Brunette (dark brown-black)

HOW TO USE:

Use a shade 2 shades lighter than your actual brow color to get a perfect color match. Elke’s brow colors are so versatile, that you can create a wardrobe of brow shadows to suit your makeup look, or accentuate hair tones.

MULTI-TASK:

BLONDE DAY BROW: Use to just fill in your brows, without making the brow darker in color. Works with all brow colors up to a dark brown brow. You have to see it to believe it.

AUBURN DAY BROW: Use on brows that are light to medium red in tone, and also looks great on brunettes that have red highlights in their hair, to create a different brow look.

ASH BROWN DAY BROW: The perfect brow color for light to medium brown brows. Blends seamlessly.

DARK BRUNETTE DAY BROW: Perfect on black brows, and all those with dark brown to black skin tones. The omission of black undertones makes our Dark Brunette Day Brow non-muddy and easily shows up on dark skin tone without any ashy side-effects.

ELKE’S BROW TIPS:
For a softer look, apply your Day Brow Shadow before you Brow Pencil. It’s much easier to draw and design your perfect brow that way. For a sharper look, apply your Day Brow Shadow wet with a our Multi-Task Brow Brush, for a perfect line.

Brush through after your Day Brow Application with a soft toothbrush or Brow Comb to blend and set your shadow for a more natural looking brow.

AVAILABLE:

thebrowcollection.com | Janet Rufin’s Parlor 25 W. 19^th Street NYC NY

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A brow shadow designed to glamorize your brows at night. With soft shimmers and glitters, made specifically for the brows.

Nothing too strong. Just the right amount of attention.

NIGHT BROW SHADOW

RETAIL: $20

EXCLUSIVE ITEM

COLORS

WANNA (for blonde brows)

BIG TIME (for auburn brows)

HIOT PANTS (for light to medium brown brows)

SIN CITY (for dark brown to black brows)

HOW TO USE:

For a soft look, apply your Night Brow Shadow dry, or for a more intense, darker brow, apply the Night Brow shadows wet. Get perfect hair like strokes with our Multi-Task Eyebrow/Liner Brush and brush through to soften and set.

MULI-TASK:

* Use for a night-time brow color.

* Use as an eye shadow,

* Use as shadow liner.

* Can be used wet or dry.

* Elke’s favorite product!

ELKE’S BROW TIPS:
* Apply by itself for a sexy shimmer.

* Want intense? Apply wet for the most dramatic look of all.

AVAILABLE:

thebrowcollection.com

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